James Walker
Product Marketing Manager
Product Marketing Manager | Helping SaaS teams improve activation, onboarding, and user engagement.
Articles (2)
Funnel De Conversion Marketing For B2B SaaS, A Measurement-First Optimization Framework
Build a measurable funnel de conversion marketing system for B2B SaaS with event tracking, conversion math, segmentation, and focused experiments.
James WalkerOct 19, 2026
Product Walkthrough Tools for B2B SaaS, the Shortlist, Scorecard, and True Cost Comparison
Compare product walkthrough tools for B2B SaaS with a shortlist, success scorecard, and true cost scenarios for 2k, 10k, and 50k users.
James WalkerJul 23, 2026